SEO & Content

B2B SEO that drives pipeline, not just traffic

Technical, content, and authority work tuned for B2B buyer intent — so you rank for the searches that start deals.

Most B2B companies rank for the wrong things. They chase volume, win keywords that attract the wrong audience, and wonder why organic traffic never converts. We build SEO programs around B2B buying signals — the queries decision-makers type when they're actually evaluating vendors — and turn rankings into pipeline.

What's included

Technical SEO audit & fixes

Crawlability, Core Web Vitals, site architecture, internal linking, and schema markup — all resolved, not just documented.

Keyword strategy for buyer intent

Keyword maps built around the queries your ICP types at each stage of evaluation: awareness, comparison, and decision.

Content production

Long-form, point-of-view content that earns rankings, builds topical authority, and starts sales conversations.

Authority & link building

Earned links from relevant B2B publications, analyst sites, and industry directories — no link farms, no PBNs.

Monthly reporting

Rankings, traffic, and pipeline attribution in a single dashboard — so you know what SEO is actually contributing to revenue.

One strategist · full funnel

Every deliverable above is owned by one senior strategist — no handoffs, no agency-of-record fragmentation.

The process

01

Audit & strategy

We audit your site, map your ICP's search behavior, and build a 90-day roadmap prioritized by pipeline impact.

02

Build & execute

Technical fixes, content production, and link outreach run in parallel — no sequential hand-offs that slow momentum.

03

Measure & compound

Monthly reviews tie SEO activity to pipeline outcomes. We adjust based on what's compounding and double down.

Built for B2B companies with a real revenue target

We work best with B2B companies that have a defined ICP, a sales motion, and a revenue goal SEO needs to support — not companies looking for traffic for its own sake. If you're targeting mid-market or enterprise buyers and need organic to be a reliable pipeline channel, this is the program.

You might also need

See where your SEO is leaking pipeline

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